{"id":4796,"date":"2022-05-23T07:47:13","date_gmt":"2022-05-23T07:47:13","guid":{"rendered":"https:\/\/businessner.com\/?p=4796"},"modified":"2022-05-23T07:47:57","modified_gmt":"2022-05-23T07:47:57","slug":"from-scaling-successful-food-ventures-to-innovating-on-the-crypto-fitness-scene-john-kehs-unconventional-journey-to-creating-impakt","status":"publish","type":"post","link":"https:\/\/businessner.com\/from-scaling-successful-food-ventures-to-innovating-on-the-crypto-fitness-scene-john-kehs-unconventional-journey-to-creating-impakt\/","title":{"rendered":"From Scaling Successful Food Ventures to Innovating on the Crypto Fitness Scene: John Keh\u2019s Unconventional Journey to Creating Impakt"},"content":{"rendered":"
As cryptocurrencies like Bitcoin and Ethereum became more mainstream, smaller subsets of communities are innovating at a breakneck pace. Crypto is just a small part of what will make up the Web 3.0 universe\u2014 a world where people can perform transactions, socialize, start businesses, create works, and exercise in a marketplace where value is fairly distributed to creators and investors.<\/span><\/p>\n If you think about it\u2014 nothing has changed. Even with the onset of technology, humans still face the same difficulties they had 100 years ago, and much of it comes down to the human psyche. Humans are used to taking the<\/span> path of less resistance<\/span><\/a>. When it comes to the adoption of the metaverse, the kindling is in place, but it\u2019s not quite enough to catch fire.<\/span><\/p>\n Take fitness for example. There are countless ways to partake in exercise these days, even amidst the pandemic, many fitness studios shifted to live streaming formats to retain their loyal customers. Group fitness classes act as a social binder, meaning people are more willing to go to a group class and be guided along by an expert in a room where ten or twenty people are doing the same thing. However, fitness classes are generally not designed to be universal. Every body has different needs, perhaps you\u2019re a little older, or you lack mobility in certain areas. Forcing ourselves to stick to routines that consistently puts excess strain can lead to diminishing returns on motivation. Our bodies and minds register this as pain\u2014 making us less likely to go back to the same activity.<\/span><\/p>\n The reason why this happens is that fitness classes are usually designed by high-performance athletes. They lack personalization and while you can get personalization by hiring trainers, it\u2019s going to cost you a pretty nickel.<\/span><\/p>\n